Basic Setup

• [ ] Uploaded a quality profile photo (real or AI, but must look like you)
• [ ] Added a banner with value prop / brand info
• [ ] Set a custom LinkedIn URL with your name (and niche, optionally)
• [ ] Enabled Open Profile

Headline

• [ ] Includes your role + outcome + niche
• [ ] Contains 1–2 keywords people might search for

About Section

• [ ] First 300 characters include a clear ICP-facing hook
• [ ] Includes numbers, brands, or proof of experience
• [ ] Ends with a CTA (e.g. “Let’s connect” / “Book a call”)

Experience

• [ ] Each role title includes a clear result (e.g. “Sales Lead → +80% MRR”)
• [ ] Descriptions include context, actions, and outcomes
• [ ] Added links, files, or portfolio items (if available)

Social Proof

• [ ] Added skills aligned with ICP’s pain points
• [ ] Collected 3–5 endorsements for key skills
• [ ] Got 2 written recommendations focused on results