1. Mindset: Extreme Ownership + Ultimate Freedom

At Sally, no one is your boss — except value.

• You have full independence — decisions, experiments, optimizations are yours to drive.
• Your success is unlimited. The only factor? How well you solve problems.
• We provide the opportunities, tools, network, and learning — where you take them is up to you.

📌 You own your results. You shape your growth. You create our future.

2. The Formula for Winning in B2B Sales

🔍 1. Targeting the Right Businesses (ICP-First Thinking)

• We focus on high-LTV clients — businesses that grow with us and maximize long-term value in ROI.
• If the ICP (Ideal Customer Profile) is unclear, it’s our job to refine it, test it, and perfect it.
• Client success starts with us understanding their market better than they do.